Visual identity design

Visual identity is not just a logo or attractive colors, it is the complete visual expression of your business personality. It is what people see first, what they associate with your name later, and it is the tool that distinguishes you from others in a market crowded with competition.

What is visual identity

Visual identity is the integrated visual representation of your brand and includes:

• Logo.
• Formal colors and fonts.
• Design patterns and symbols.
• Printing materials such as cards and envelopes.

Why visual identity is a critical component of your company’s success

• Market Excellence: In a competitive environment, a strong identity makes your name and image memorable.
• Enhancing trust and credibility: A professional appearance suggests stability and business maturity.
• Ease of expansion and spread: A unified identity facilitates opening new branches or expanding into new markets.
• Integrating marketing messages: Unifying identity enhances the strength of advertising campaigns and increases their effectiveness.
• User Experience Support: Excellent visual identity makes the customer experience consistent and convenient across all channels.

logo design

We design a logo that accurately reflects your brand philosophy, and is simple, distinctive, and easy to recognize.

Define official colors and fonts

We choose a balanced color palette that matches your business personality, and suggest thoughtful lines to enhance visual consistency.

Design of official cards and publications

Business cards, correspondence papers, envelopes, invoice books, etc. with a design that ensures professionalism in every communication.

Designing a digital identity for electronic platforms

Design templates for social media, mail signatures, account covers, etc. that reflect identity on all digital touchpoints.