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KOD developed the visual identity for Al Arab Shawarma, a fast-food restaurant specializing in shawarma.
The identity was designed with a modern approach that blends authentic Middle Eastern character with a contemporary touch, featuring a bold visual style that reflects rich flavors and the restaurant’s Arab-inspired identity, enhancing its presence in the fast-food market.
The project aimed to create a strong and distinctive visual identity for Al Arab Shawarma that builds brand recognition, strengthens customer recall, and visually communicates product quality and the restaurant’s unique Eastern character in a modern and appealing way.